Whether stay-at-home or working, moms are always in search for ways to earn extra income. One of the things moms don’t want to sacrifice though is the quality time they get to spend with their family.

Thinking of a passive way of earning extra turns to be an option. And the best example of a passive income is venturing into the E-Commerce market.

E-Commerce market offers the best of both worlds. It lets moms do their primary job, which is to look after the kids and at the same time be her own boss. Sounds easy, right? And one more thing, it can be a tandem between moms and their kids too. What else could be better than that?

Listed below are tips that can be considered on how moms and kids can take advantage of the growing E-Commerce market:

Start Your Own E-Commerce Website

If you want to take advantage of the internet world, then it is only right to create a presence online. The first thing to do is start your E-Commerce website (here’s a great comprehensive guide on how to start your own ecommerce website). Invest in a catchy website name, because it will decide how well you can attract the right traffic.

This website can be used to post the things you wanted to sell or start a blog about a recently concluded holiday. You may also post tips about things which could help out other moms. Topics such as how to be a mom and a ‘mompreneur’ at the same time, food recipes and so much more. The key is to make your website stand out from the rest.

Your website is not only used to post contents. It also serves as a channel of communication between you and your readers. It’s like putting all your walls down and be an open-page book.

Work On Branding For Your Website

As you work on standing out from the rest of your competitors, don’t forget to consistently work on your branding as well. Create a logo that summarizes the idea of a company you wish to portray towards your followers. Make it catchy, again and unique. And once a logo has been decided, make sure to always use it with your marketing strategies.

Dropship or Sell Your No Longer Needed Items

A Facebook Store being run by a Mom - @MomLifeMustHaves

Sourcing your product from a store is not a bad idea at all. If you can find stores that allow drop shippers and resellers then don’t be afraid to contact them and ask if they’re open for collaboration. You may find a manufacturer from the directory list. If you know specifically which product to sell, they can point you out to the right companies.

You can also sell your no longer needed items. The house will be clutter-free and you’ll be able to earn from it as well. What else could be better than that? Using the online world to promote and sell products offers a lot of advantages these days. Some of these include avoiding the set-up and operational costs. All you need is a quality camera, a laptop or tablet, and a good internet connection and you’re good to go. You get to reach customers globally without leaving the comfort of your house. And you get to receive payments more quickly because of online transactions.

Online selling works best if you have products that are quite straightforward which you can do the selling yourself. You would want to stay away from human involvements as it will just add up to your spendings. Also, products should be readily available or at least have a shorter lead time. Products that are received later than expected gives your website a bad reputation, which is really not a good idea.

Marketing and Online Promotions of Your Store

In this modern day and age, using the internet to promote your store can be easy. Not only that, it also allows you to reach more audience globally. If you’re new in the virtual world, here are some useful guides to promote and market your store online.

• 50 Ways to Make your First Sale by Shopify - this guide helps the first timer online sellers make their first sale. It provides the social media apps you should be focusing on to gain more audience and followers in no time. And different tricks as well on how to have that noticeable presence in the online world in a sea of online sellers.
• 21 Ways to Market Your Business Online by Entrepreneur - this guide tells the real hard work one may encounter in making its way to online business. The online world is harder to penetrate these days, due to different internet algorithms that were made known. The importance of posting high-quality contents regularly and connecting to right people is the key.
• How to Market an E-Commerce Store On a Budget - this guide provides tips on how to improve your online market without hurting your pocket too much. It lets you know that even working within a budget doesn’t necessarily mean your results will be limited.

Bottom Line

Moms will always be moms. If there is one thing they do not want to sacrifice, that is their opportunity to be one. But then again, it won’t make them less of a person if they wish to do something different while being a mom. Good thing, technology, and the modern world make it possible these days. There is no excuse anymore to be both a mom and a mompreneur at the same time.